Business model & offer strategy
A hard look at what you sell, to whom, and for how much, and where the real opportunity is hiding.
The whole rebuild.
When the fix isn't a task. It's the plan.
Sometimes the dream is bigger than the business as it's built. We go back to the model, the offers, the positioning, and we bring the team that executes all of it. And the prices are on this page, not behind a call.
New products & packaging
Turning what you're great at into offers people actually want to buy.
Positioning & messaging
The words and the story that make the right customer feel like you were built for them.
Go-to-market planning
How the new thing reaches the world, sequenced so it actually gets done.
A team that executes
Not a slide deck of advice. The hands to build the marketing, the systems, and the software behind the plan.
A partner, start to finish
We stay in it with you, from the whiteboard to the version that's actually working.
Parenting the Spectrum came to us with a tutoring idea and no company around it. We built the brand, the site, and the software that runs it, and it keeps growing.
Read the full storyWhat a rebuild costs here.
A rebuild is the biggest thing we do, so it gets the most honest pricing structure we have: start small, see the plan, and approve every line before it becomes work.
The Money Map
Where every rebuild starts.
$350credited toward the work
Before we redesign anything, we find the money you already have: where it is quietly leaking, and where it is sitting untouched. For a rebuild this is not optional homework, it is the foundation the plan gets built on.
- Where your money is quietly leaking
- Where it is sitting untouched, waiting
- An hour with me and the first move
The whole thing
Model, offers, marketing, systems, software.
$10,000+scoped together
A rebuild is not one deliverable, it is a sequence: the model and offers first, then the positioning, then the site, the systems, and the software that run it. We scope it together, one line at a time, so you approve every number before it starts.
- Business model and offer strategy
- Positioning, messaging, go-to-market
- The website, systems, and software behind it
- Sequenced so it actually gets done
- You own every piece we build
Keep It Growing
After the rebuild, the rhythm.
$750–$1,500per month
Once the new machine is running, this keeps it making money: monthly campaigns to your people, everything kept healthy, and a quarterly sit-down on what is next. 3-month minimum, then month to month.
- One campaign a month to existing customers
- Everything kept healthy and current
- A quarterly sit-down on what is next
One-time build price. No lease, no per-seat fees.
You own it all: site, code, content.
30 days of post-launch fixes included.
This is the road Parenting the Spectrum took. A tutoring idea, rebuilt into a company with a brand, a site, and custom software, now hiring its first employee. Read how it went →
Fair questions.
Why would I pay for strategy?
You are not paying for a slide deck. The strategy is attached to the hands that build it: the site, the systems, and the software. Advice you cannot execute is the most expensive thing you can buy, because it costs you the window.
Can I pay over time?
Rebuilds are scoped in phases, and each phase is invoiced 50% on signed contract, 50% on delivery. You approve each phase before it starts, and you can stop at any phase with everything built so far in hand.
What if we start and it is not working?
Every phase ends with something you own outright. If we stop after the model work, you keep the model work. No 12-month lock-ins, no sunk-cost hostage math.